{"id":46027,"date":"2022-10-28T09:36:07","date_gmt":"2022-10-28T09:36:07","guid":{"rendered":"https:\/\/haberulus.net\/?p=46027"},"modified":"2022-10-28T09:36:07","modified_gmt":"2022-10-28T09:36:07","slug":"twitterda-yeni-donem-elon-musktan-sonra-twitteri-neler-bekliyor","status":"publish","type":"post","link":"https:\/\/haberulus.net\/?p=46027","title":{"rendered":"Twitter\u2019da yeni d\u00f6nem\u2026 Elon Musk\u2019tan sonra Twitter\u2019\u0131 neler bekliyor?"},"content":{"rendered":"

Aylard\u0131r s\u00fcren sat\u0131n alma tart\u0131\u015fmas\u0131 nihayet son buldu ve Elon Musk, Twitter’\u0131 sat\u0131n ald\u0131. Peki bundan sonra Twitter’\u0131 neler bekliyor? Kullan\u0131c\u0131lar bu sat\u0131n almadan nas\u0131l etkilenecek?<\/b><\/p>\n

Nisan 2022\u2019deki bilgilere g\u00f6re aktif kullan\u0131c\u0131 say\u0131s\u0131 229 milyona ula\u015fan Twitter, aylard\u0131r Elon Musk\u2019\u0131n sat\u0131n alma s\u00fcrecini tamamlamas\u0131n\u0131 bekliyordu. Musk, Nisan 2022\u2019de 44 milyar dolarl\u0131k teklifle s\u0131k s\u0131k kulland\u0131\u011f\u0131 platformu sat\u0131n almak istemi\u015f ancak ilerleyen s\u00fcre\u00e7te platformun spam kullan\u0131c\u0131 say\u0131s\u0131 hakk\u0131nda yanl\u0131\u015f bilgiler verdi\u011fini iddia ederek teklifini geri \u00e7ekmi\u015fti.<\/p>\n

Jack Dorsey\u2019in yerine gelen Twitter CEO\u2019su Parag Agrawal, Musk\u2019\u0131n geri ad\u0131mlar\u0131yla \u015firketin de\u011fer kaybetmesi \u00fczerine milyarder CEO ile yasal bir s\u00fcrece girmi\u015fti.<\/p>\n

Nihayet Twitter ve Elon Musk aras\u0131ndaki sorun \u00e7\u00f6z\u00fcld\u00fc ve mahkemenin 28 Ekim olarak belirledi\u011fi tarihte Musk, Twitter\u2019\u0131 resmen sat\u0131n ald\u0131. Peki art\u0131k Musk\u2019a ait olan platformda, kullan\u0131c\u0131lar\u0131 bundan sonra neler bekliyor?<\/p>\n

\"\"<\/p>\n

Sat\u0131n alma haberlerinden sonra Elon Musk, Twitter\u2019\u0131n merkezine elinde lavaboyla girerek herkesi \u015fa\u015f\u0131rtt\u0131.<\/p>\n<\/div>\n

NEDEN SATIN ALDI?<\/b><\/p>\n

Twitter i\u00e7in 44 milyar dolarl\u0131k fiyat, belki de tarihin en y\u00fcksek teknoloji sat\u0131n almalar\u0131ndan biri olacak. Ancak Musk, \u00f6dedi\u011fi bu \u00fccret i\u00e7in \u015funlar\u0131 s\u00f6yl\u00fcyor: \u201cA\u00e7\u0131k\u00e7as\u0131 ben ve di\u011fer yat\u0131r\u0131mc\u0131lar \u015fu anda Twitter i\u00e7in fazla \u00f6deme yap\u0131yor olsa da Twitter\u2019\u0131n uzun vadeli potansiyeli \u015fu anki de\u011ferinden \u00e7ok daha y\u00fcksek.\u201d<\/p>\n

Ayr\u0131ca bu ay\u0131n ba\u015flar\u0131nda Musk, Twitter\u2019\u0131 uzun s\u00fcredir yok olan inan\u0131lmaz potansiyele sahip bir platform olarak nitelemi\u015fti. Ve \u00fc\u00e7 y\u0131l i\u00e7inde gelirini ikiye katlayaca\u011f\u0131n\u0131 \u00f6ng\u00f6rm\u00fc\u015ft\u00fc. Bunu yapmak i\u00e7in deTwitter\u2019\u0131 reklamlara olan a\u015f\u0131r\u0131 ba\u011f\u0131ml\u0131l\u0131\u011f\u0131ndan kurtarmak istedi\u011fini belirtmi\u015fti.<\/p>\n

D\u00fcn yay\u0131nlad\u0131\u011f\u0131 bir Tweet\u2019te de \u00fcnl\u00fc CEO neden platformu sat\u0131n ald\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131:<\/p>\n

\u201cTwitter’\u0131 alam\u0131n nedeni, geni\u015f bir inan\u00e7 yelpazesinin \u015fiddete ba\u015fvurmadan sa\u011fl\u0131kl\u0131 bir \u015fekilde tart\u0131\u015f\u0131labilece\u011fi ortak bir dijital kent meydan\u0131na sahip olmas\u0131 uygarl\u0131\u011f\u0131n gelece\u011fi i\u00e7in son derece \u00f6nemli. \u015eu anda sosyal medyan\u0131n, nefret \u00fcreten ve toplumumuzu b\u00f6len a\u015f\u0131r\u0131 sa\u011f ve a\u015f\u0131r\u0131 sol olarak b\u00f6l\u00fcnmesi konusunda b\u00fcy\u00fck bir tehlike var.<\/p>\n

\"\"<\/p>\n

Geleneksel medyan\u0131n \u00e7o\u011fu, paray\u0131 getirenin bu oldu\u011funa inand\u0131klar\u0131 i\u00e7in bu kutupla\u015fm\u0131\u015f u\u00e7 noktalar\u0131 besledi ve besledi. Bununla birlikte, Twitter a\u00e7\u0131k\u00e7as\u0131, her \u015feyin sonu\u00e7suz bir \u015fekilde s\u00f6ylenebilece\u011fi, herkes i\u00e7in \u00f6zg\u00fcr bir cehennem ortam\u0131 olamaz! Yasalara ba\u011fl\u0131 kalman\u0131n yan\u0131 s\u0131ra, platformumuz herkese kar\u015f\u0131 s\u0131cak ve misafirperver olmal\u0131.\u201d<\/p>\n

Musk, Twitter’\u0131n reklam ve gelir kaynaklar\u0131yla ile ilgili fikirlerini ise \u015fu \u015fekilde a\u00e7\u0131klad\u0131: \u201cAyr\u0131ca, do\u011fru yap\u0131ld\u0131\u011f\u0131nda reklam\u0131n sizi memnun edebilece\u011fine, e\u011flendirebilece\u011fine ve bilgilendirece\u011fine \u00e7ok inan\u0131yorum; size asla var oldu\u011funu bilmedi\u011finiz, ancak sizin i\u00e7in do\u011fru olan bir hizmeti, \u00fcr\u00fcn\u00fc veya t\u0131bbi tedaviyi g\u00f6sterebilir. Bunun do\u011fru bir \u015fekilde olmas\u0131 i\u00e7in, Twitter kullan\u0131c\u0131lar\u0131n\u0131n ihtiya\u00e7lar\u0131na m\u00fcmk\u00fcn oldu\u011funca uygun reklamlar vermek esas olacak. Alaka d\u00fczeyi d\u00fc\u015f\u00fck reklamlar spam’dir, ancak alaka d\u00fczeyi y\u00fcksek reklamlar asl\u0131nda i\u00e7eriktir! Temel olarak Twitter, markan\u0131z\u0131 g\u00fc\u00e7lendiren ve i\u015fletmenizi b\u00fcy\u00fcten, d\u00fcnyan\u0131n en sayg\u0131n reklam platformu olmay\u0131 hedefliyor. Birlikte ola\u011fan\u00fcst\u00fc bir \u015fey in\u015fa edelim.\u201d<\/p>\n

Musk\u2019\u0131n bu a\u00e7\u0131klamalar\u0131 da Twitter kullan\u0131c\u0131lar\u0131n\u0131 nelerin bekledi\u011fine dair ipu\u00e7lar\u0131 veriyor.<\/p>\n

\"\"<\/p>\n

YASAKLANAN HESAPLAR GER\u0130 M\u0130 GEL\u0130YOR?<\/b><\/p>\n

Musk\u2019\u0131n Twitter\u2019\u0131 sat\u0131n almas\u0131yla ilgili en \u00e7ok ele\u015ftiriler i\u00e7erik denetimine y\u00f6nelik rahat yakla\u015f\u0131m\u0131na odaklan\u0131yor. Eski ba\u015fkan Donald Trump da dahil olmak \u00fczere komplo teorileri ve nefret dolu g\u00f6r\u00fc\u015fleri yayd\u0131\u011f\u0131 i\u00e7in yasaklanan a\u015f\u0131r\u0131l\u0131k yanl\u0131s\u0131 i\u00e7eri\u011fi ve tart\u0131\u015fmal\u0131 hesaplar\u0131 geri getirece\u011fi endi\u015fesi pek \u00e7ok Twitter kullan\u0131c\u0131s\u0131n\u0131 rahats\u0131z ediyor.<\/p>\n

Harvard Kennedy Okulu Shorenstein Medya, Politika ve Kamu Politikas\u0131 Merkezi ara\u015ft\u0131rma direkt\u00f6r\u00fc Joan Donovan, teknoloji liderlerinin sosyal medya sahipli\u011fini siyasi etki i\u00e7in bir vekil olarak kulland\u0131klar\u0131n\u0131 s\u00f6yl\u00fcyor:<\/p>\n

\"\"<\/p>\n

\u201cTwitter kamusal bir alan de\u011fil. K\u00fc\u00e7\u00fck bir grup insan taraf\u0131ndan y\u00f6netiliyor ve bu durumda Musk\u2019\u0131n devralmas\u0131yla i\u00e7eri\u011fi k\u00fclt\u00fcr sava\u015flar\u0131na d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. Kimin kalaca\u011f\u0131, kimin gitmesi gerekti\u011fi ve kimin bilgilerine \u00f6ncelik verildi\u011fi konusunda sava\u015flar g\u00f6rece\u011fiz. Nihayetinde Twitter\u2019\u0131 jeopolitik i\u00e7in bir yer olarak d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fczde, o platformdan ne t\u00fcr bir propagandan\u0131n akaca\u011f\u0131na ve nas\u0131l y\u00f6netilece\u011fine karar vermek Musk\u2019\u0131n insaf\u0131na kalm\u0131\u015f durumda.\u201d<\/p>\n

Ayr\u0131ca Musk, platformun nefret s\u00f6ylemi ve ifade \u00f6zg\u00fcrl\u00fc\u011f\u00fc ile ilgili kurallar\u0131n\u0131 yeniden g\u00f6zden ge\u00e7irece\u011fini belirtmi\u015fti. Bu da platformdaki i\u00e7erikleri k\u00f6kten de\u011fi\u015ftirecek sonu\u00e7lara sahip olacak gibi g\u00f6r\u00fcn\u00fcyor. Twitter kullan\u0131c\u0131lar\u0131, platformda kar\u015f\u0131lar\u0131na \u00e7\u0131kan i\u00e7eriklerin de\u011fi\u015fti\u011fine \u015fahit olmaya haz\u0131rlanabilirler.<\/p>\n

TEKN\u0130K DE\u011e\u0130\u015e\u0130KL\u0130KLER KAPIDA<\/b><\/p>\n

Musk, Twitter\u2019\u0131 sat\u0131n almadan \u00f6nce de platformla yak\u0131ndan ilgileniyordu. Hatta milyarder i\u015f insan\u0131n\u0131n en \u00e7ok vakit ge\u00e7irdi\u011fi sosyal medya platformunun Twitter oldu\u011fu s\u00f6ylenebilir. Haliyle, pek \u00e7ok kullan\u0131c\u0131n\u0131n d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fc, ihtiya\u00e7 duydu\u011fu de\u011fi\u015fiklikleri daha y\u00fcksek sesle daha \u00f6nce defalarca dile getirmi\u015fti. Hatta bu sayede y\u0131llard\u0131r ger\u00e7ekle\u015fmesi beklenen yeniliklerle kullan\u0131c\u0131lar bulu\u015fmu\u015ftu. \u00d6rne\u011fin; tweet d\u00fczenleme gibi\u2026<\/p>\n

\"\"<\/p>\n

Ayr\u0131ca Musk, platformu reklam gelirinden abonelik gelirine ta\u015f\u0131may\u0131, kripto para biriminde \u00f6demeleri kabul etmeyi, spam \u00f6nlemlerini g\u00fc\u00e7lendirmeyi ve zaman \u00e7izelgesi algoritmas\u0131n\u0131 halka a\u00e7\u0131klamay\u0131 planlad\u0131\u011f\u0131n\u0131 \u00f6ne s\u00fcrd\u00fc.<\/p>\n

YEN\u0130 B\u0130R D\u00dcNYA \u0130\u00c7\u0130N GE\u00c7\u0130\u015e ARACI<\/b><\/p>\n

Elon Musk\u2019\u0131n Twitter\u2019\u0131 sat\u0131n almas\u0131, asl\u0131nda sadece Twitter kullan\u0131c\u0131lar\u0131n\u0131 etkilemeyecek, t\u00fcm teknoloji d\u00fcnyas\u0131n\u0131 etkileyecek yeni bir d\u00f6nemin habercisi olarak da g\u00f6r\u00fcl\u00fcyor. Forbes, bu b\u00fcy\u00fck sat\u0131n almaya yer verirken Web 3.0\u2019e ge\u00e7i\u015f arac\u0131 olarak g\u00f6rd\u00fc\u011f\u00fcn\u00fc belirtiyor.<\/p>\n

Sosyal medya platformlar\u0131n\u0131n yer ald\u0131\u011f\u0131 Web 2.0\u2019den sonra, 2014 y\u0131l\u0131nda Ethereum’un kurucu orta\u011f\u0131 Gavin Wood taraf\u0131ndan kullan\u0131lan Web 3.0’\u00fcn temelini ise blockchain ve yapay zek\u00e2 olu\u015fturuyor.<\/p>\n

Twitter zaten NFT profil resimlerini destekledi\u011finden, bir Web3.0 \u015firketi olmas\u0131 i\u00e7in sadece birka\u00e7 \u00f6zellik gerekiyor.<\/p>\n

Eyl\u00fcl ay\u0131nda, Twitter\u2019\u0131n t\u00fcketici \u00fcr\u00fcnleri pazarlama ba\u015fkan\u0131 Justin Taylor, kullan\u0131c\u0131lar\u0131n NFT\u2019leri do\u011frulamalar\u0131na ve NFT koleksiyonlar\u0131n\u0131 profillerinde g\u00f6r\u00fcnt\u00fclemelerine olanak sa\u011flayacak bir proje duyurmu\u015ftu. Elon Musk ile bu projelerin geli\u015fmesi ve kullan\u0131c\u0131lar\u0131n yeni bir internet d\u00fcnyas\u0131na ge\u00e7i\u015f yapmas\u0131 son derece olas\u0131.<\/p>\n

\"\"<\/p>\n

PARALI \u00dcYEL\u0130\u011e\u0130 G\u00dcNDEME GET\u0130RM\u0130\u015eT\u0130<\/b><\/p>\n

\u015eu anda Twitter kullan\u0131c\u0131lar\u0131n\u0131 yani yakla\u015f\u0131k 230 milyon ki\u015fiyi ilgilendiren bir di\u011fer sorun ise Elon Musk\u2019\u0131n platformu paral\u0131 hale getirme ihtimali. Twitter\u2019\u0131 ger\u00e7ekten \u00f6zg\u00fcr bir sosyal medya sitesi yapmak i\u00e7in Musk, reklam tabanl\u0131 gelirden uzakla\u015fmay\u0131 ve Dogecoin ile \u00f6deme se\u00e7ene\u011fiyle birlikte, y\u0131ll\u0131k olarak \u00f6denecek 2 dolarl\u0131k ayl\u0131k bir abonelik \u00f6nerdi.<\/p>\n

Ancak bu konuda endi\u015felenmek i\u00e7in hen\u00fcz erken oldu\u011funu s\u00f6yleyebiliriz. \u00c7\u00fcnk\u00fc Musk\u2019\u0131n, kafas\u0131ndaki yeniliklerin kabul g\u00f6rme durumunu \u00f6l\u00e7mek i\u00e7in s\u0131k s\u0131k Twitter\u2019\u0131n anketlerini kulland\u0131\u011f\u0131 biliniyor. T\u0131pk\u0131 daha \u00f6nce tweet d\u00fczenleme se\u00e7ene\u011fini anketle kullan\u0131c\u0131lara sormas\u0131 gibi\u2026<\/p>\n

Twitter\u2019\u0131n yeni sahibi Elon Musk, yeni g\u00f6revinde ilk i\u015f olarak sat\u0131n alma s\u00fcrecinde kendisine engel olarak g\u00f6rd\u00fc\u011f\u00fc \u00fcst d\u00fczey y\u00f6neticileri kovdu. Bundan sonraki ad\u0131mlar\u0131n\u0131n neler olaca\u011f\u0131 ve kullan\u0131c\u0131lar\u0131n nas\u0131l etkilenece\u011fi ise merak konusu. Ancak bir s\u00fcre Twitter\u2019da ta\u015flar yeniden oturana kadar i\u00e7erik denetiminde sorunlar ya\u015fanmas\u0131 bekleniyor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Aylard\u0131r s\u00fcren sat\u0131n alma tart\u0131\u015fmas\u0131 nihayet son buldu ve Elon Musk, Twitter’\u0131 sat\u0131n ald\u0131. Peki bundan sonra Twitter’\u0131 neler bekliyor …<\/p>\n","protected":false},"author":1,"featured_media":46028,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[224,230,5872,2586,228],"class_list":["post-46027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-kullanicilar","tag-musk","tag-platformu","tag-satin-alma","tag-twitter"],"_links":{"self":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/46027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=46027"}],"version-history":[{"count":1,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/46027\/revisions"}],"predecessor-version":[{"id":46029,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/46027\/revisions\/46029"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/media\/46028"}],"wp:attachment":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=46027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=46027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=46027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}