TFF Ba\u015fkan\u0131 Mehmet B\u00fcy\u00fckek\u015fi, futbolun pandemi d\u00f6neminde en fazla zarar g\u00f6ren sekt\u00f6rlerden biri oldu\u011funu belirtirken, kul\u00fcplerin toplam 25 milyar TL borcu oldu\u011funu a\u00e7\u0131klad\u0131.<\/b><\/p>\n
T\u00fcrkiye Futbol Federasyonu (TFF) Ba\u015fkan\u0131 Mehmet B\u00fcy\u00fckek\u015fi, Uluslararas\u0131 Futbol Ekonomi Forumu\u2019nda a\u00e7\u0131klamalarda bulundu.<\/p>\n
Futbolun pandemi d\u00f6neminde en fazla zarar g\u00f6ren sekt\u00f6rlerden biri oldu\u011funu ifade eden Mehmet B\u00fcy\u00fckek\u015fi, \u201cHen\u00fcz 5 ay \u00f6nce g\u00f6reve ba\u015flad\u0131k. Federasyon olarak kul\u00fcplerin ya\u015fad\u0131\u011f\u0131 s\u0131k\u0131nt\u0131lara gelir kaynaklar\u0131 olu\u015fturmak i\u00e7in elimizden gelen \u00e7abay\u0131 g\u00f6steriyoruz. G\u00f6reve geldi\u011fimizde acil \u00e7\u00f6z\u00fcm bekleyen sorunlardan biri naklen yay\u0131n ihalesiydi. Bu da futbolun en b\u00fcy\u00fck gelir kayna\u011f\u0131. Bizden \u00f6nce yakla\u015f\u0131k 7 aydan beri yap\u0131lan \u00e7al\u0131\u015fmalara Kul\u00fcpler Birli\u011fi ile mutab\u0131k kal\u0131nan rakam\u0131n 2 milyar 50 milyon TL oldu\u011funu \u00f6\u011frendik. Bu rakamda mutab\u0131k kal\u0131nm\u0131\u015f. G\u00f6reve geldikten sonra \u2018rakam\u0131 nas\u0131l artt\u0131r\u0131r\u0131z\u2019 dedik. 3 g\u00fcn i\u00e7erisinde \u00e7ok daha y\u00fcksek rakama sonu\u00e7land\u0131rd\u0131k. B\u00f6ylece ekonomi ad\u0131na ilk ad\u0131m\u0131m\u0131z\u0131 atm\u0131\u015f olduk. Amac\u0131m\u0131z futbolumuzun marka de\u011ferini y\u00fckselterek hem naklen yay\u0131n hem de di\u011fer gelirleri artt\u0131rmak. Bunun i\u00e7in de haz\u0131rlad\u0131\u011f\u0131m\u0131z yan projeleri hayata ge\u00e7iriyoruz\u201d diye konu\u015ftu.<\/p>\n
\u201c25 M\u0130LYAR TL BOR\u00c7 VAR\u201d<\/b><\/p>\n
Kul\u00fcplerin ekonomik olarak b\u00fcy\u00fck s\u0131k\u0131nt\u0131 \u00e7ekti\u011fini s\u00f6yleyen Mehmet B\u00fcy\u00fckek\u015fi \u201c25 milyar TL bor\u00e7 var. \u00d6n\u00fcm\u00fczdeki y\u0131llarda faizleriyle hesaplad\u0131\u011f\u0131m\u0131zda 50 milyara dayanaca\u011f\u0131n\u0131 tahmin ediyoruz. K\u0131sa, orta ve uzun vadede projeler yaparak birlik ve beraberlik i\u00e7inde \u00e7al\u0131\u015f\u0131p, \u00e7\u00f6z\u00fcm \u00fcretmek zorunday\u0131z. Ekonomik olarak g\u00fc\u00e7l\u00fc hale gelip, maddi s\u0131k\u0131nt\u0131 ya\u015fanmamas\u0131 do\u011fru ekonomi modeli ile olabilir. Fenerbah\u00e7e, Galatasaray, Trabzonspor gibi tak\u0131mlar\u0131n gelirleri di\u011fer Anadolu kul\u00fcplerinin gelirlerine g\u00f6re daha iyi durumda. \u00d6zellikle Anadolu kul\u00fcpleri daha fazla s\u0131k\u0131nt\u0131 ya\u015f\u0131yor. Ma\u00e7lara bak\u0131nca 2 bin, 3 bin ki\u015fiyle ma\u00e7lar oynan\u0131yor. Anadolu kul\u00fcplerimizin naklen yay\u0131ndan bekledi\u011fi pay y\u00fczde 70 ile 90 aras\u0131 yer tutuyor\u201d ifadelerini kulland\u0131.<\/p>\n
\u201cKORSAN YAYIN \u015eU ANDA EN B\u00dcY\u00dcK PROBLEM\u201d<\/b><\/p>\n
Mehmet B\u00fcy\u00fckek\u015fi, korsan yay\u0131n\u0131n kul\u00fcplerin gelirlerini sekteye u\u011fratt\u0131\u011f\u0131n\u0131 dile getirerek, \u201cKorsan yay\u0131n \u015fu anda kul\u00fcplerimizin gelirinin d\u00fc\u015fmesinde en b\u00fcy\u00fck problem. Bunu \u00f6nlersek b\u00fcy\u00fck ad\u0131m atm\u0131\u015f olaca\u011f\u0131z. Bize bildirilen korsan yay\u0131nlar\u0131 biz de ayn\u0131 \u015fekilde g\u00f6nderiyoruz ve kay\u0131n\u0131 kesiyorlar\u201d dedi.<\/p>\n
\u201cKONSER PROGRAMLARIMIZ VAR\u201d<\/b><\/p>\n
Mehmet B\u00fcy\u00fckek\u015fi, kad\u0131n futbolunda da yay\u0131n ihalesini sonu\u00e7land\u0131racaklar\u0131n\u0131n alt\u0131n\u0131 \u00e7izerek, \u015funlar\u0131 s\u00f6yledi:<\/p>\n
\u201cKul\u00fcplerin gelirlerinden biri olan trib\u00fcn gelirleri artmas\u0131 i\u00e7in daha fazla kad\u0131n ve \u00e7ocuk taraftar i\u00e7in konser programlar\u0131m\u0131z var. \u0130lkini a\u00e7\u0131l\u0131\u015f ma\u00e7\u0131nda yapt\u0131k. \u00d6zellikle bu \u00e7al\u0131\u015fmay\u0131 t\u00fcm liglere yayarak e\u015fitlik prensibini de hayat ge\u00e7irmi\u015f olaca\u011f\u0131z. Gelir kaynaklar\u0131n\u0131 \u00e7e\u015fitlendirmemiz gerekiyor. Bir\u00e7ok kul\u00fcb\u00fcn altyap\u0131s\u0131ndan yeti\u015ftirmi\u015f oldu\u011fu oyuncularla gelir elde ettiklerini g\u00f6r\u00fcyoruz. Bizim kul\u00fcplerimiz i\u00e7in de en do\u011fru modelin bu oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyoruz. Sponsorlar futbola fayda sa\u011fl\u0131yor ancak kuraca\u011f\u0131m\u0131z g\u00fc\u00e7l\u00fc altyap\u0131 ile yeti\u015fecek futbolcular\u0131m\u0131z\u0131n yurt d\u0131\u015f\u0131na y\u00fcksek katma de\u011fer ile sat\u0131\u015f yap\u0131lmas\u0131 ile hem kul\u00fcp hem \u00fclke ekonomisine b\u00fcy\u00fck katk\u0131 sa\u011flayacak.\u201d<\/p>\n
\u201cTFF\u2019DE HER \u015eEY EL \u0130LE YAPILIYOR, BU KABUL ED\u0130LEMEZ\u201d<\/b><\/p>\n
TFF olarak liglerde dijitalle\u015fmeye ba\u015flad\u0131klar\u0131 ifade eden B\u00fcy\u00fckek\u015fi, \u201c\u00d6zellikle yeni pazarlama stratejisi ile S\u00fcper Lig markas\u0131n\u0131n daha kaliteli hale getirerek futbolcu sat\u0131\u015f\u0131na \u00e7ok \u00f6nem vermemiz gerekiyor. G\u00fc\u00e7l\u00fc marka de\u011feri i\u00e7in \u00e7a\u011f\u0131n olmazsa olmaz\u0131 dijitalle\u015fme ve teknoloji \u015fu anda dijitalle\u015fme konusunda \u00e7ok \u00f6nemli ad\u0131mlar att\u0131k. Temsilci raporlar\u0131n\u0131 dijital hale getirdik. Futbolcu lisanslar\u0131n\u0131n \u00e7\u0131kar\u0131lmas\u0131n\u0131 da dijitalle\u015ftiriyoruz. T\u00fcrkiye\u2019de E-devlet var ama TFF\u2019de her \u015fey el ile yap\u0131l\u0131yor, bu kabul edilemez\u201d \u015feklinde konu\u015ftu.<\/p>\n
\u201cKUL\u00dcPLER\u0130M\u0130ZE E\u015e\u0130T MESAFEDE DURUYORUZ\u201d<\/b><\/p>\n
TFF 2\u2019nci ve 3\u2019\u00fcnc\u00fc Lig\u2019de yay\u0131nc\u0131 kurulu\u015f ihalesini sonu\u00e7land\u0131rd\u0131klar\u0131n\u0131 kaydeden Ba\u015fkan B\u00fcy\u00fckek\u015fi, \u201cAdaylar\u0131m\u0131z\u0131 a\u00e7\u0131klad\u0131ktan sonra ilk g\u00fcnden itibaren futbolda eksikli\u011fini hissetti\u011fimiz 4 konunun alt\u0131n\u0131 \u00e7izdik. 1\u2019incisi g\u00fcven konusunu g\u00fcndeme getirdik. 2 adalet, 3 e\u015fitlik ve 4 \u015feffafl\u0131k. Federasyon olarak g\u00f6reve geldi\u011fimiz ilk g\u00fcnden bu yana kul\u00fcplerimize e\u015fit mesafede duruyoruz. Bunu da kararl\u0131l\u0131kla s\u00fcrd\u00fcrece\u011fiz. En \u00fcst liginden en alt lige kadar b\u00fct\u00fcn olarak marka de\u011ferimizi tabandan tavana artt\u0131rmam\u0131z gerekiyor. Bu hedefimize uygun olarak 2 ve 3\u2019\u00fcnc\u00fc Lig kul\u00fcplerimizin kal\u0131c\u0131 gelir i\u00e7in naklen yay\u0131n ihalesini imzalad\u0131k. Bu liglerin canl\u0131 yay\u0131nlanmas\u0131yla izlenebilirli\u011fi, tan\u0131n\u0131rl\u0131\u011f\u0131 daha da artm\u0131\u015f olacak. Sponsorlar\u0131n bu tak\u0131mlara ilgisi artacak. Kul\u00fcpler i\u00e7in yeni gelir kap\u0131s\u0131 a\u00e7\u0131lacak. Bu futbolcular\u0131n vitrine \u00e7\u0131kmas\u0131yla kul\u00fcpler futbolcu sat\u0131\u015f\u0131ndan \u00f6nemli gelirler elde etmi\u015f olacak. Daha \u015feffaf daha g\u00fcvenli ma\u00e7lar daha fazla sponsor ile daha \u00e7ok gelir demek\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"
TFF Ba\u015fkan\u0131 Mehmet B\u00fcy\u00fckek\u015fi, futbolun pandemi d\u00f6neminde en fazla zarar g\u00f6ren sekt\u00f6rlerden biri oldu\u011funu belirtirken, kul\u00fcplerin toplam 25 milyar …<\/p>\n","protected":false},"author":1,"featured_media":52950,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[788,2234,1412,437,3944],"class_list":["post-52949","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor","tag-futbol","tag-gelir","tag-kulupler","tag-lig","tag-yayin"],"_links":{"self":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/52949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52949"}],"version-history":[{"count":1,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/52949\/revisions"}],"predecessor-version":[{"id":52951,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/52949\/revisions\/52951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/media\/52950"}],"wp:attachment":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}