\u00c7ikolata markas\u0131n\u0131n sahibi ABD\u2019li ana \u015firket Mondelez International Inc., Toblerone\u2019nun \u00fcretiminin bir k\u0131sm\u0131n\u0131 Slovakya\u2019ya ta\u015f\u0131yor. Bu da \u00e7ikolatan\u0131n \u0130svi\u00e7reli tan\u0131m\u0131na uymayabilece\u011fi anlam\u0131na geliyor. Bu y\u00fczden de \u00e7ikolata markas\u0131n\u0131n ikonik logosu de\u011fi\u015fime u\u011frayabilir.<\/p>\n
2017\u2019de, kendisini \u201c\u0130svi\u00e7re\u2019de yap\u0131lm\u0131\u015f\u201d olarak pazarlayan herhangi bir g\u0131da maddesinin, hammaddelerinin y\u00fczde 80\u2019ini \u00fclkeden tedarik etmesini gerektiren \u201c\u0130svi\u00e7relili\u011fi\u201d korumaya y\u00f6nelik yasa y\u00fcr\u00fcrl\u00fc\u011fe girmi\u015fti.<\/p>\n
Yasaya g\u00f6re; \u201c\u0130svi\u00e7re\u2019de \u00fcretilmi\u015ftir\u201d etiketli s\u00fct ve s\u00fct \u00fcr\u00fcnleri, ham maddelerinin y\u00fczde 100\u2019\u00fcn\u00fc \u00fclkeden temin etmeli. Ancak, Afrika\u2019dan gelen kakao gibi, \u0130svi\u00e7re\u2019de \u00fcretilemeyen ham maddeler i\u00e7in istisnalar bulunuyor. Yasa ayn\u0131 zamanda co\u011frafi \u00f6geler de dahil \u0130svi\u00e7re sembollerinin kullan\u0131m\u0131n\u0131 kaps\u0131yor.<\/p>\n
Yerel bas\u0131na yans\u0131yan haberlere g\u00f6re de Toblerone\u2019nun yeni logosu modernize edilerek, Matterhorn yer almayacak. Matterhorn, 1970 y\u0131l\u0131ndan beri logoda yer al\u0131yordu.<\/p>\n
Ayr\u0131ca yeni ambalajdan \u201cMade in Switzerland\u201d (\u0130svi\u00e7re\u2019de \u00fcretilmi\u015ftir) ibaresi \u00e7\u0131k\u0131yor. Mondelez s\u00f6zc\u00fcs\u00fc Livia Kolmitz, Reuters\u2019a \u201cMarkan\u0131n \u2018\u0130svi\u00e7re\u2019de kuruldu\u011funu\u2019 s\u00f6yleyerek Toblerone ambalaj\u0131n\u0131 bu yazdan itibaren yeniden piyasaya s\u00fcrece\u011fiz\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u00dcnl\u00fc \u00e7ikolata markas\u0131 Toblerone’un, Matterhorn da\u011f\u0131n\u0131n ikonik g\u00f6r\u00fcnt\u00fcs\u00fcn\u00fc \u00e7ikolata ambalaj\u0131ndan \u00e7\u0131karmas\u0131 gerekebilir. Markan\u0131n, \u0130svi\u00e7re standartlar\u0131n\u0131 kar\u015f\u0131lamad\u0131\u011f\u0131 belirtiliyor.<\/p>\n","protected":false},"author":1,"featured_media":76302,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[7227],"class_list":["post-76301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yasam","tag-isvicrede"],"_links":{"self":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/76301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=76301"}],"version-history":[{"count":1,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/76301\/revisions"}],"predecessor-version":[{"id":76303,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/posts\/76301\/revisions\/76303"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=\/wp\/v2\/media\/76302"}],"wp:attachment":[{"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=76301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=76301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/haberulus.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=76301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}